Porsche Holding - From Salzburg to the World
Porsche Holding Salzburg is the largest and most successful automotive distributor in Europe. Our roots are in Salzburg, but we now also operate in 29 countries on three continents. Our core expertise: global automotive distribution. Our business divisions: automotive wholesale, automotive retail, financial services and IT systems. Our team: more than 35,900 people worldwide.
Porsche Holding strategy
All about our “evolve 2030” strategy. Our way of actively shaping change in the automotive industry.
Facts & figures
Everything there is to know about the brands of the Volkswagen Group, our team and our sales and business figures.
Management board & supervisory board
The driving forces in the management and supervisory bodies at Porsche Holding Salzburg.
Our core competence: automotive distribution worldwide
Our business divisions
Porsche Holding Salzburg operates four business divisions: automotive wholesale, automotive retail, financial services and IT systems. This means that we cover the entire spectrum of automotive distribution.
Porsche Holding Salzburg acts as a wholesaler (importer) for the sale of Volkswagen Group brands in Austria, in large parts of Central and Eastern Europe, in Colombia and Chile as well as in Malaysia and Singapore.
In the automotive retail sector, Porsche Holding Salzburg operates its own locations for sales, service and spare parts supply via Porsche Inter Auto in Austria, in further European countries and Chile, Japan and China.
Porsche Bank, a subsidiary of Porsche Holding Salzburg, offers financial services and mobility services for car purchases in Europe and South America.
Porsche Informatik develops IT systems for the automotive retail sector and sets standards for the entire Volkswagen Group with its excellent solutions.
Porsche Holding Salzburg acts as a wholesaler (importer) for the sale of Volkswagen Group brands in Austria, in large parts of Central and Eastern Europe, in Colombia and Chile as well as in Malaysia and Singapore.
In the automotive retail sector, Porsche Holding Salzburg operates its own locations for sales, service and spare parts supply via Porsche Inter Auto in Austria, in further European countries and Chile, Japan and China.
Porsche Bank, a subsidiary of Porsche Holding Salzburg, offers financial services and mobility services for car purchases in Europe and South America.
Porsche Informatik develops IT systems for the automotive retail sector and sets standards for the entire Volkswagen Group with its excellent solutions.
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New cars
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Employees worldwide
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Dealerships
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Countries
* Business year 2023
Our brands – No. 1 in Europe
Porsche Holding Salzburg is Europe’s largest and most successful automotive distributor. As a wholly-owned subsidiary of Volkswagen AG, we focus on the Group brands Volkswagen Passenger Cars and Commercial Vehicles, Škoda, SEAT, CUPRA, Audi, Lamborghini, Bentley, Ducati and Porsche.
Our locations
We operate in 23 European countries as Europe’s leading automotive distributor. We also have South American locations in Chile and Colombia as well as ASEAN locations in China, Japan, Malaysia and Singapore.
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