Sustainability Strategy
The largest challenge currently facing society, but also companies, is the climate crisis. The Volkswagen Group – Porsche Holding Salzburg included – is committed to the goals of the Paris Agreement and the European Green Deal.
Sustainability is a global responsibility that every company needs to take seriously. Forming an integral part of the corporate principles, the sustainability strategy is enshrined in our “evolve 2030” strategy.
Our day-to-day activities will increasingly focus on conducting business in a responsible and climate-conscious way – across all business divisions and throughout the entire supply and value chain.
- We pursue measures to reduce our consumption of resources and minimize negative environmental impacts.
- We are committed to respecting labor and human rights and to creating safe and fair working conditions.
- We comply with applicable laws and internal guidelines and ensure compliance with ethical standards.
- We develop mobility solutions with the aim of taking environmental and social requirements into account while remaining economically successful.
Our sustainability strategy concentrates on seven focus fields in which we have identified the most leverage.
Our goals
Focusing on sustainability, environmental protection and diversity is essential for the long-term corporate success of Porsche Holding Salzburg. To this end, we are prioritizing three overarching goals by the year 2030. For our company, top priority is given not only to increasing BEV (Battery Electric Vehicle) sales, but also to consistently reducing our carbon footprint . Additionally, we aim to achieve 20 percent women in management positions.
We are driving forward the achievement of these goals through seven focus fields. Each field includes the definition of further targets, KPIs and corresponding measures.
Further information can be found in the Sustainability Report.
Consistently on the path together
Responsible and sustainable business practices require the commitment of all employees at all locations. That is why Porsche Holding Salzburg places a special emphasis on communication and dialogue with its employees. This includes transparent information, awareness-raising activities and a clear commitment from the Management Board. In each of our 29 countries, there are sustainability coordinators and focus field managers who take into account the specific conditions at the locations and drive change.
As a subsidiary of Volkswagen AG, our activities are also aligned with the Group strategy. The "regenerate+" strategy aims to have a positive impact on nature and society all around the world.
Contact
If you have any questions about the sustainability strategy and all activities related to sustainability at Porsche Holding Salzburg, please contact: [email protected]
Seven focus fields
Sustainability Report 2025
EVERY MILE COUNTS – with this guiding principle, we take up our claim to make the mobility of our customers reliable, affordable and ecologically responsible – at any time, in any place and in all our business areas: in wholesale, retail, financial services and IT.
Climate change is one of the greatest challenges of our time – and the transport sector is making a noticeable contribution to it. As a mobility provider, we see every day how much mobility connects people – and what a supporting and indispensable role it plays in our everyday lives. These advantages must be strengthened, but at the same time negative effects on our environment must be reduced. That's why we take responsibility and actively shape change – with electromobility, increased efficiency and a clear focus on the needs of our customers.
You can find more information in the Sustainability Report 2025:
